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Founded in 2016 by automotive specialist David Nguyen and operations expert Melanie Roy, TireService opened its first shop in Toronto with a vision to offer trustworthy, professional tire care without the long wait times and hidden fees common in the industry. Recognizing Canada’s diverse driving conditions—ice‑packed winters, rainy springs, hot summers—David and Melanie invested in advanced tire‑mounting machines, wheel‑balancing systems with dynamic force measurement, and computerized alignment racks that deliver sub‑millimeter precision.
Their mission has always been threefold: safety, reliability, and transparency. Every vehicle undergoes a free multi‑point tire inspection—checking tread depth, sidewall integrity, and valve‑stem condition—before any work begins. Our team of certified technicians, each trained under the Automotive Retail Council of Canada standards, adheres to strict safety protocols, including TPMS (tire‑pressure‑monitoring‑system) relearning and nitrogen inflation to maintain consistent tire pressure and reduce oxidation.
In our early years, TireService earned the trust of local fleets, ride‑hailing drivers, and family car owners by offering same‑day mounting and balancing, plus mobile puncture repair services within the GTA. Word of our honest assessments and detailed invoices spread quickly, leading us to open additional locations in Vancouver, Montreal, Calgary, and Ottawa by 2020. Today, our nationwide network includes five full‑service centers and two mobile service vans, serving over 30,000 customers annually and maintaining a 98 % satisfaction rating.
Customer education is central to our approach. We publish seasonal tire‑care guides, host free monthly workshops on winter‑tire selection and storage, and provide detailed post‑service reports that explain wear patterns and rotation recommendations. Our loyalty program rewards repeat visits with discounts on alignments, future tire purchases, and seasonal swap‑overs.
Looking ahead, TireService plans to expand its eco‑tire recycling program—partnering with certified recyclers to ensure used tires are repurposed responsibly—and introduce automated appointment booking via our mobile app. Through every innovation, our founding promise remains the same: to keep Canadian drivers safe, informed, and rolling smoothly, no matter the road or the weather.